Kourtney Kardashian Partners with S’well for Poosh Collaboration

The Red Tea Detox

Bottle Pictures Credit score: Katie Levine / @katie_levine_, Kourtney Picture Credit score: Courtesy of Poosh

Kourtney Kardashian is utilizing her platform for a great trigger.

The Holding Up With the Kardashians star has partnered with S’effectively to create a trendy various to consuming from plastic water bottles.

In line with a 2017 research revealed by The Guardian, a million plastic bottles are purchased around the globe each minute and this quantity will reportedly enhance one other 20 % by 2021.

To assist restrict the variety of water bottles that find yourself in landfills, the truth star is promoting a limited-edition model of S’effectively’s chrome steel water bottle through her life-style model Poosh.

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The 17 ouncesbottle can maintain chilly drinks up to 24 hours and scorching drinks as much as 12. It additionally incorporates a sturdy “stone-like texture for added grip” and is BPA free. The bottle prices $40, and $20 from every sale of the unique product shall be donated to Oceana, a non-profit group that works to guard the world’s oceans.

“Defending our planet is extra necessary now than ever. I wish to do my half to make it possible for our youngsters have a good looking world for years to return,” Kourtney mentioned through a press launch. “All of us must take duty for our contribution—with every plastic bottle we use and throw away, we’re including to an amazing funnel of air pollution that goes into our oceans and destroys the surroundings. I’ve dedicated myself to eradicating all plastic water bottles from my residence. Everybody that involves my home is given a glass or S’effectively bottle to make use of, which was why I used to be so excited to accomplice with them for this launch. If everybody made the change to reusable bottles, we might begin to heal our world.”

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This transfer ought to come as no shock to Kourtney’s followers. As they’re going to recall, Kourtney labored with Environmental Working Group president Ken Prepare dinner final 12 months and spoke to congressional leaders about updating beauty laws to make magnificence merchandise safer.

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Watch a model new episode of Holding Up With the Kardashians Sunday at 9 p.m., solely on E!

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